If you are a lighting manufacturer seeking equipment, inventory and more or a lighting showroom or electrical distributor, especially in the Texas market, seeking lighting inventory, check out the upcoming auctions from the Lights Fantastic Pro and Saylite bankruptcy auctions. […]
Recently I attended the Electrical Association of Philadelphia’s Electric Expo, which is held every two years. This year’s show attracted over 2200 people to view over 200 manufacturer booths. This year, unlike Electric Expo 2022, there were also a number […]
As distributors seek cost-effective ways to improve customer experience, improve productivity and have a cost-effective sales tool, while doing all of these digitally, ElectricalTrends is pleased to welcome our newest partner, Prokeep. Prokeep offers a unique solution to distributors, which […]
A recent article by David suggesting that contractor-oriented distributors identify the “dual trade contractors” that they serve as a potential growth strategy and attending last week’s Electric Expo, put on by the Electrical Association of Philadelphia, that had about 2000 […]
Between tradeshows, industry meetings, and marketing group meetings, along with everyday business, distributors, manufacturers, and reps try to do some 2025 planning. Aside from identifying goals and conceiving strategies, resource plans need to be considered. Yes, one of those considerations […]
Earlier this month Kansas City hosted over 200 people from the electrical industry for the LEAD conference, which I designed to support emerging industry leaders and provide them additional industry insights. A number of Channel Marketing Group clients had staff […]
Yesterday morning when I logged on, I ran across Christian Sokoll’s Monday Market Share posting on LinkedIn (and if you are not following him, you should.) The headline was “Navigating Uncertain Times for 2024 and Beyond.” So, I clicked on […]
Recently I was talking with a client about strategic planning as they are beginning their journey to define their path forward to 2030. They’ve set a goal, identified values, have a vision of their purpose, and currently have a strong […]
Recently we released our Q3 Pulse of Lighting report which, other than sharing that Q3 was relatively static, also asked a couple of questions that directly lead to growth for the lighting market. The issue is important as the lighting […]
The concept of digital transformation, let alone AI, as a future driver for your organization is probably a folly unless … You have a leader, and leadership team, which believes in change. There are two key words in the above […]
David Gordon
Channel Marketing Group
919-488-8635
