It is with sadness to share that Herm Isenstein, the founder of DISC, the industry’s first, and foremost, market data resource, passed away on September 11th at the age of 86 of brain cancer according to his obituary as posted […]
It is with sadness to share that Herm Isenstein, the founder of DISC, the industry’s first, and foremost, market data resource, passed away on September 11th at the age of 86 of brain cancer according to his obituary as posted […]
Buyer behavior is changing. Convenience is now a differentiator. Customers expect it. It’s the new definition of service. It started in the consumer world and is quickly transitioning to B2B buyer expectations, and it will become distributor reality (and is […]
NEMRA needs your help in understanding your needs to answer the question of “what will the rep of the future look like?” There are three key premises for preparing to prosper (some say “survive”) in the future: You need to […]
Summertime has come to an end and now it’s the sprint to the end of the year. The time when many are doing two jobs – seeking sales opportunities to end the year on a high note and planning for […]
For many managers, the worst part of losing an employee is interviewing prospects. Where to find candidates and what to ask so can get “the right person”, quickly. Conversely, if you’re seeking a “new” opportunity, the idea of interviewing can […]
SPAs, special pricing agreements, were originally conceived to ensure the integrity of local market into stock, and “street” pricing while providing distributors and manufacturers with a targeted sales pricing tool to deploy on an account-specific basis. The definition of “account-specific” […]
Last month FedEx announced that they won’t renew a ground-delivery deal they had with Amazon to provide small-package ground deliveries. This follows FedEx’s announcement that it wouldn’t renew Amazon’s FedEx Express contract which Amazon used to transport packages by air. […]
In the words of Hank Williams, “are you ready for some football?! The season for the most watched sport in America started this weekend with Miami vs Florida and will continue until early February. Whether peewee, high school, college or […]
The residential market is considered to be about 10-12% of the overall electrical market and about 20% of the overall contractor market, nationally, but, the residential market has a much greater impact on the overall market. The “light” commercial infrastructure […]
Over the past month or so we’ve seen a number of intriguing acquisitions occur in the electrical industry. Types that could have further reaching implications. Why Sell And there seemed to be some trends relating to Succession planning Generational issues […]


David Gordon
Channel Marketing Group
919-488-8635