Register and join us Thursday, December 14th, at 11:00 AM ET for our State of Volume Rebates Webinar when we’ll share results from our recent research and discuss ideas on how to make rebates more effective for your organization. As […]
Register and join us Thursday, December 14th, at 11:00 AM ET for our State of Volume Rebates Webinar when we’ll share results from our recent research and discuss ideas on how to make rebates more effective for your organization. As […]
Warehousing is core to a distributor’s value proposition. Customers expect distributors to carry inventory. The 2023 NAED PAR report (2022 data) stated that, on average, 72% of distributor sales emanate from their warehouse. Given the importance of a warehouse to […]
Are you thinking about technology investments but just aren’t sure or ready to pull the trigger? Gregory A. Smith, CEO of G Group Holdings, and whom many remember as EVP for Granite City Electric Supply and as VP Strategic Accounts […]
AI is being talked about by many in the industry. Every tech company now is using the term. It’s the “hot” word. Put AI next to anything and it will open the door to a conversation. All want to know […]
On August 22nd Channel Marketing Group hosted a poolside chat with Microsoft’s Matt Petersen. The session was titled “ChatGPT, AI, Office, Teams and More Technology to Power Your Business. Within minimal promotion and advance notice, and the support of NEMRA, […]
E-commerce, defined as “website ordering, continues to be low for electrical distributors according to the NAED 2022 PAR report but by no means does this diminish the importance of distributor websites. According to the PAR report, which aggregated information from […]
In June ElectricalTrends hosted a webinar introducing the Trimble / Distributor Data Solutions (DDS) collaboration. The two companies shared what they are seeing in the construction trades and how data is being used, and will be used, to help companies […]
There was an interesting article in last week’s US Lighting Trends, a joint service of Channel Marketing Group and Kerrwil Publication regarding the future of lighting. Linda Longo of US Lighting Trends interviewed Mark Lien. Mark has more accreditations behind […]
Within distribution there is a continuous, and increasing, call for distributors, manufacturers, and manufacturer representatives to “invest in technology.” And I would presume that companies are spending more on technology / digitalization than ever before. It may not show up […]
The technology topic of the year has been, and will continue to be, AI. In reality, much of AI is really ML (machine learning) but it’s not as “sexy” to talk about data being built into algorithms, to mine data […]
David Gordon
Channel Marketing Group
919-488-8635