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THE Electrical Industry Technology Conference: IDEA’s eBiz
David Gordon Posted On June 23, 2019


Serious about utilizing technology in your business? Then you need to be at IDEA’s eBiz. Technology is becoming more and more a critical component of a distributor and manufacturer’s business. Not only is it the software and hardware, it is […]


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Home Depot Orange Coming to Your Customer
David Gordon Posted On June 5, 2019


The color orange signifies joy, happiness and creativity, however, it is also representative of fire and, given that the color is between yellow and red on the color spectrum it is, from a business perspective, between caution (yellow) and “bad” […]


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Impacts On Lighting If China Weaponizes Rare Earth Metals
David Gordon Posted On June 3, 2019


We know tariffs can impact the electrical business.  But rare earth metals? We’ve had tariffs after last year’s tariffs on steel, aluminum and a number of other products.  The recent acceleration of tariffs on Chinese imported products (price increases from […]


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The Muddled World of Tariffs in the Electrical Industry
David Gordon Posted On May 31, 2019


For a word that wasn’t part of the national conscience, it is now front and center and bringing disruption to business. Tariffs.  In an industry where price increases occurred annually, where pricing was stable except for copper, companies have now […]


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What is e-Procurement?
David Gordon Posted On May 22, 2019


The article we had last month introducing Greenwing Technology as a punchout / e-Procurement resource and a new ElectricalTrends advertiser generated much feedback. Part of the reason is it is perceived that “punchouts” is “old school” and perhaps reserved for […]


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Does it feel like we’re heading into a recession …
David Gordon Posted On May 14, 2019


Or are we talking ourselves into a recession? Since the fall and the beginning of planning season there have been some economists who have been warning of a second half 2019 slowdown leading to a 2020 recession. Their prognostications were […]


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Research Reaffirms IDEA Benefits Bottom Line
David Gordon Posted On April 15, 2019


IDEA, the Industry Data Exchange Association, which was co-founded by NAED and NEMA in the late 1990’s, undertook one of the larger challenges in the industry and has been navigating change for the past 20 years. The challenge is bringing […]


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Is the Jetsons’ Robot Coming to Your Warehouse?
David Gordon Posted On April 8, 2019


Perhaps you may remember the Jetson cartoons and seeing them flying around and interacting with Rosie, their robot? Well, Rosie is turning into a “Robert” and he may soon be working in your warehouse. Competing profitably tomorrow will require considering […]


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WESCO and Grainger, a Tale of Two Companies
David Gordon Posted On February 19, 2019


WESCO and Grainger both recently held their EOY / Q4 earnings calls. Reviewing them highlights that these two companies, while both serving primarily the “industrial” market, are really a tale of two companies with differences being: Business focus … CapEx […]


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Channel Strategies  / eBusiness  / eMarketing  / Growth Strategies  / Industry News  / Manufacturers  / Marketing  / More Insights  / Productivity  / Profitability  / Sales Channel  / Technology
10 Channel Dynamics as Turning the Page into 2019
David Gordon Posted On January 1, 2019


As we turn the page into 2019, welcome to new opportunities, new challenges, new initiatives and perhaps some new ways of doing business / serving your customers to ensure a record 2019 … whatever your goals may be. While we […]


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