In an industry awash with data, the issue of POS (point of sale) information being shared to ensure independent manufacturer representatives are compensated for their efforts continues to be an issue. And with COVID significantly impacting industry revenues for many, […]
Everyone is an expert in pricing. It’s either too high or too low based upon your role. Salespeople like it low. Management wants it high. The customer wants it “right” which, usually means “competitive” or “It’s reasonable for the value […]
ETIM North America (NA) is pleased to announce that Jon Duffie, Director of Channel Management at Siemens, has been appointed to the board of ETIM NA’s Electrical Sector. As a member of the Electrical Sector board, Duffie will work alongside […]
As business begins to improve and distributors reopen counters and bring back some staff, questions arise regard purchasing, staffing, warehouse management and “operations” in general. While business for many is operating at a reduced level, the acceleration of business can […]
COVID-19 continues to run rampant throughout the country. When we conducted our first Electrical Market Sentiment Report we went from zero to twenty-seven states under “shelter-in-place”. Our recently released second report, Mid-April COVID-19 Electrical Market Sentiment Report, which shares input […]
COVID-19 has directly been impacting the electrical distribution industry for about two weeks and we’ve been aware of it, due to supply concerns coming from China for about six weeks. We’ve learned much such as the affect on the lighting […]
Being global can have its ups and down. As a company you become susceptible to currency issues as well as differing economic challenges. It appears that Rexel is benefiting in areas of the globe but suffering here in North America […]
Throughout the fall Channel Marketing Group surveyed NEMRA reps and also interviewed dozens of them on behalf of NEMRA for the upcoming Rep of the Future report, which will be unveiled at the upcoming NEMRA meeting. While the objective of […]
Happy New Year! As we start the beginning of the first week of the year, and with everyone back, we wanted to take a moment to share our thanks and solicit your input. Thank you First, thank you for your […]
In a market where most experience margin stagnation or margin erosion, strategies that can help improve profitability, potentially capture sales and as enhance / ensure quality processes, should be embraced. One of these strategies, which we’ve highlighted this fall, is […]
David Gordon
Channel Marketing Group
919-488-8635
